Dynamic data is important for salespeople – here is why
Sales is changing, and so is the tech that drives it. The relationship between sales and marketing is shifting more towards one...
Artificial Intelligence in Sales
Artificial Intelligence in sales? It is happening. It opens up doors to new opportunities for sales people. In this blog you will...
Buyer Persona and Ideal Customer Profiles: Differences
The concepts of buyer persona and ideal customer profiles are often confused, and for good reason. They are very similar, and sometimes...
Outreach Sales – What It Is And How It Works
If you’re like most people involved with B2B sales, you’re probably a sales person or leader who is struggling with poor sales...
Demand generation marketing: What it is and why it should matter
Demand generation marketing is where a business uses marketing to drive awareness about their product or service. It is a process made...
How To Get Numbers For Cold Calling
Cold-calling is one of the most cost-effective and direct ways to generate an ROI for your marketing campaign. In fact, this is...
What is a sales pipeline and how to build one
Sales Pipeline Definition A sales pipeline is a process, generally a diagram of stages, which map out sales leads from prospect to...
Successful Business Development
Defining Successful Business Development Successful business development is hard to achieve. You can achieve success in this through measured decisions. These measured...
How To Generate Sales Leads Without Cold Calling
How to generate sales leads without cold calling? Cold calling is one of the more difficult things to do in sales. It’s...